Remember the feeling when you picked up your first iPhone? Taking off the plastic seal and feeling the sleek white box?
By touching the box for the very first time you already felt the importance, quality & significance of this device. This is
no coincidence! We meticulously strategized how they were going to package their product to align with their branding of
providing top of the line product innovation & consumer experience!
It is clear that packaging plays a large role in the perceived value of a product and as a whole, the packaging industry
really hasn’t changed too much in the past years, compared to the constant innovations made in portable technology. With all
the packaging and box choices available in today’s market, it often becomes difficult to select the most appropriate
packaging solution for your product. Let’s take a look at some of the different types of packaging options you can use to
enhance your product & customer experience!
1. Cardboard boxes
Paperboard is a paper-based material that is lightweight, yet strong. It can be easily cut and manipulated to create
custom shapes and structures. These characteristics make it ideal to be used in personalized packaging. It is made by turning
fibrous materials that come from wood or from recycled waste paper into pulp, and then bleaching it. Paperboard packaging
comes in various grades, each suitable for different packaging requirements.
SBS (or solid bleached sulfate) paperboard can be used for packing cosmetics, medicines, milk and juice, cosmetics, frozen
food and more. Choosing kraft, or CUK (coated unbleached kraft) paperboard packaging are for those who prefer the
natural and environmentally-friendly look of recycled paper, which can be used for similar packaging applications. Kraft is
often seen to be less resistant to moisture, making it less suitable for food-related products, or frozen-goods packaging.
With the right combination of design options, paperboard packaging can look high-end, without high-end pricing.
2. Corrugated boxes
Corrugated boxes simply refer to what is commonly known as: Cardboard. Corrugated boxes are the ones many probably
consider as ‘cardboard’ as it produces the large shipping, shoe & storage boxes. What a lot of people do not realize
is that corrugated boxes also come in different types depending on the durability and strength of the box. Identifying a
certain corrugated material, however, is easy. How do you determine the material? Through its corrugated medium (also known
as fluting). Identifying a corrugated material is easy. It consists of 3 layers of paper, an outside liner, an inside
liner and a corrugated medium (also known as fluting). The corrugated medium that gives it strength and rigidity.
3. PVC boxes
Plastic is used in a wide range of products, from spaceships to paper clips. A number of traditional materials, such as
wood, leather, glass, ceramic, and so on, have already been replaced by plastic. PVC box packaging has many advantages in
which they can be recycled, and generally they are much more durable than paperboard boxes. Airtight plastic packaging
containers can help to preserve the quality of food and eliminate any contamination issues. Plastic packaging also does not
break easily and can be stored with food under extreme conditions.
Another reason why plastic is a popular choice for packing material is because of its ability to showcase the product at any
angle without necessarily opening the packaging. It is also flexible, lightweight and can be applied with films or coating to
enhance packaging appearance.
Contrary to popular belief, plastic is in fact recyclable, in the sense that it takes less energy to produce new plastic,
compared to glass, and other materials. Best of all, it is very cost effective!
4. Paper tube packaging
Paper tube packaging is becoming popular globally. It provides a unique packaging alternative. Paper tube packaging is
lightweight that makes it easier to transport. They also provide good protection to the packaged product from damage and
contamination. It is also eco-friendly and thus contributes to conserving the environment. Paper tube packaging is being
widely used in different industries like cosmetics, food products, etc.
The packaging industry has seen a move towards sustainable packaging. Product packaging that is not eco-friendly creates
unnecessary junk that ends up either in landfills or into ocean beds. Such packaging is harmful to the environment. Customers
are becoming more aware of the dangers of non-degradable packaging and are preferring products using eco-friendly packaging.
Paper tube packaging is 100% eco-friendly. It is biodegradable and does not leave behind harmful packaging waste. Paper
tube packaging can be easily recycled which saves a lot of energy and resources that would have gone into preparing fresh
packaging. Using paper tube packaging helps you to position your brand and product as eco-friendly. This will provide you a
competitive edge in the market and attract more customers into buying your product.
5. Paper bags
Paper bags have been part of trade and commerce for more than centuries. Traditionally cloth and jute bags were used to
pack goods in larger quantities during its transfer from manufacturer or farms to retailers and shopkeepers then used the
paper bags to distribute smaller quantity goods to end customers. In fact, paper bags are still used by small food retailers
like – sweetshop owners, street food vendors, bakers and by small vegetable sellers.
On the other hand, a waterproof
paper gift bag’s structural firmness and surface feature made it ideal to print high-quality images, logo, designs
better as compared to a plastic bag, and that made paper bags a hit for fashion, luxury and premium gift packaging industry.
This trend has gained popularity owing to the people and businesses becoming more aware of the ecological surroundings.
Also, several individuals want to use paper bags because they are easy to carry, clean and can hold items for a good duration
of time.
By touching the box for the very first time you already felt the importance, quality & significance of this device. This is
no coincidence! We meticulously strategized how they were going to package their product to align with their branding of
providing top of the line product innovation & consumer experience!
It is clear that packaging plays a large role in the perceived value of a product and as a whole, the packaging industry
really hasn’t changed too much in the past years, compared to the constant innovations made in portable technology. With all
the packaging and box choices available in today’s market, it often becomes difficult to select the most appropriate
packaging solution for your product. Let’s take a look at some of the different types of packaging options you can use to
enhance your product & customer experience!
1. Cardboard boxes
Paperboard is a paper-based material that is lightweight, yet strong. It can be easily cut and manipulated to create
custom shapes and structures. These characteristics make it ideal to be used in personalized packaging. It is made by turning
fibrous materials that come from wood or from recycled waste paper into pulp, and then bleaching it. Paperboard packaging
comes in various grades, each suitable for different packaging requirements.
SBS (or solid bleached sulfate) paperboard can be used for packing cosmetics, medicines, milk and juice, cosmetics, frozen
food and more. Choosing kraft, or CUK (coated unbleached kraft) paperboard packaging are for those who prefer the
natural and environmentally-friendly look of recycled paper, which can be used for similar packaging applications. Kraft is
often seen to be less resistant to moisture, making it less suitable for food-related products, or frozen-goods packaging.
With the right combination of design options, paperboard packaging can look high-end, without high-end pricing.
2. Corrugated boxes
Corrugated boxes simply refer to what is commonly known as: Cardboard. Corrugated boxes are the ones many probably
consider as ‘cardboard’ as it produces the large shipping, shoe & storage boxes. What a lot of people do not realize
is that corrugated boxes also come in different types depending on the durability and strength of the box. Identifying a
certain corrugated material, however, is easy. How do you determine the material? Through its corrugated medium (also known
as fluting). Identifying a corrugated material is easy. It consists of 3 layers of paper, an outside liner, an inside
liner and a corrugated medium (also known as fluting). The corrugated medium that gives it strength and rigidity.
3. PVC boxes
Plastic is used in a wide range of products, from spaceships to paper clips. A number of traditional materials, such as
wood, leather, glass, ceramic, and so on, have already been replaced by plastic. PVC box packaging has many advantages in
which they can be recycled, and generally they are much more durable than paperboard boxes. Airtight plastic packaging
containers can help to preserve the quality of food and eliminate any contamination issues. Plastic packaging also does not
break easily and can be stored with food under extreme conditions.
Another reason why plastic is a popular choice for packing material is because of its ability to showcase the product at any
angle without necessarily opening the packaging. It is also flexible, lightweight and can be applied with films or coating to
enhance packaging appearance.
Contrary to popular belief, plastic is in fact recyclable, in the sense that it takes less energy to produce new plastic,
compared to glass, and other materials. Best of all, it is very cost effective!
4. Paper tube packaging
Paper tube packaging is becoming popular globally. It provides a unique packaging alternative. Paper tube packaging is
lightweight that makes it easier to transport. They also provide good protection to the packaged product from damage and
contamination. It is also eco-friendly and thus contributes to conserving the environment. Paper tube packaging is being
widely used in different industries like cosmetics, food products, etc.
The packaging industry has seen a move towards sustainable packaging. Product packaging that is not eco-friendly creates
unnecessary junk that ends up either in landfills or into ocean beds. Such packaging is harmful to the environment. Customers
are becoming more aware of the dangers of non-degradable packaging and are preferring products using eco-friendly packaging.
Paper tube packaging is 100% eco-friendly. It is biodegradable and does not leave behind harmful packaging waste. Paper
tube packaging can be easily recycled which saves a lot of energy and resources that would have gone into preparing fresh
packaging. Using paper tube packaging helps you to position your brand and product as eco-friendly. This will provide you a
competitive edge in the market and attract more customers into buying your product.
5. Paper bags
Paper bags have been part of trade and commerce for more than centuries. Traditionally cloth and jute bags were used to
pack goods in larger quantities during its transfer from manufacturer or farms to retailers and shopkeepers then used the
paper bags to distribute smaller quantity goods to end customers. In fact, paper bags are still used by small food retailers
like – sweetshop owners, street food vendors, bakers and by small vegetable sellers.
On the other hand, a waterproof
paper gift bag’s structural firmness and surface feature made it ideal to print high-quality images, logo, designs
better as compared to a plastic bag, and that made paper bags a hit for fashion, luxury and premium gift packaging industry.
This trend has gained popularity owing to the people and businesses becoming more aware of the ecological surroundings.
Also, several individuals want to use paper bags because they are easy to carry, clean and can hold items for a good duration
of time.